No cost Sample Sales Letter: Example of How to Write a Persuasive Company Marketing and advertising Letter

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Here is an example of a business-to-business sales letter mailed to auto dealers by a firm that markets gift cards that replace paper gift certificates. The envelope has a teaser headline: Inside: A win-win-lose proposition for your auto dealership.]

[LETTER]

This card is worth the lifetime value of a loyal customer. Boost your parts ; service department revenue? Multiply your accessories department revenue? Big time. It's a vital part of Sharpe AutoCards, a custom-branded loyalty and gift card program that generates revenue for your dealership. It stores information about the card's dollar value and each transaction.

Current customers. Even former customers. They all use the card to buy products and services at your auto dealership only.

You use the Sharpe AutoCards card to:

Multiply your accessories department revenue

Increase referral business

Use your card today to receive free coffee and donuts for four.

Hand me your gift card, I'll swipe it, process your transaction, and hand over your free coffee and donuts.

Sharpe AutoCards

© 2005 Sharpe Copy Inc.